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Behind the Scenes

A Video Production Universe Like No Other

As wheeled toy icon Radio Flyer celebrates its 100th anniversary this year, Chicago video production company Richter Studios is also proudly observing its 20th birthday. The two organizations, which have been creating innovative Radio Flyer product videos together for years, marked their milestones with a witty, sophisticated promo film launching Luke Skywalker’s Landspeeder™ by Radio Flyer. […]

Richter Studios Celebrates Twentieth Anniversary

This June, Richter Studios celebrated its 20th anniversary. The pioneering company began its operations back in 1997 when digital cinema was in its infancy. Since then, the company has created over 10,000 videos for a wide range of clients and specializes in television commercials, brand films, corporate videos, explainer videos and animation. It’s a journey that […]

Style + Reliability Drive Life Fitness “Integrity”

Building on two decades of innovation and consistent, reliable quality with its Integrity treadmill, Life Fitness recently launched a new version of its “trusted workhouse” at the 2017 IHRSA Show in Los Angeles this past March.  As with dozens of other promotional films it has created for Life Fitness over the years,  Chicago video production company Richter […]

Meet The Incredible “STEAM” Superstars

As film fans know all too well, it’s a very rare and special treat when sequels are actually better than their originals. However, from time to time this unique type of creative feat does occur. As a follow-up to a spectacular win at the prestigious 2016 Cannes Corporate Media & TV Awards in Cannes, France, the creative team at Richter Studios has just […]

ESPN Monday Night Football / GMC Commercial

Richter Studios was recently selected by the world-renowned creative agency ESPN CreativeWorks to manage the local production of a new ESPN/GMC nationwide commercial featuring Monday Night Football host Jon Gruden.  The 2003 Super Bowl Champion coach was in the Windy City for the Halloween game between the Chicago Bears and the Minnesota Vikings.  Filming occurred the following day. “It […]

New Office Depot Spot Features Clever Wordplay

Richter Studios recently shot and edited a commercial for Office Depot that plays on a clever word reference for the exclusive Highmark Brand of products featured in their stores. The commercial features a memorable lead character named “Mark” (portrayed by Scott Sawa from Karen Stavins Enterprises) who unknowingly champions Highmark products throughout an office setting. Richter Studios […]