Richter Studios has worked with some of the most recognizable Toy companies in the world. Capturing the joy of children discovering new experiences has become an art form for our company.
Compared to the toy industry, no other space can match the amount of smiles and pure excitement we've captured with our cameras over the years. Demonstrating how new toys work, working with children and celebrating their imagination has been a rewarding journey for the creative team at Richter Studios.
We have a great deal of experience working with casting agencies to identify and secure the perfect onscreen talent match for a wide range of toy products. We've also managed dozens of multi-day shoots which involved extensive filming, traveled extensively for productions (to film at "evergreen" locations) and have always made sure we kept our eye on the prize: Capturing the pure joy a young child has when interacting with a new toy.
Examples from our portfolio for the toy industry include this promo for a Battery Powered Monster Truck and this promo about a Fun Scooter for beginners. We have also created tutorial videos for these Motion Control Battling Robots and captured a company-wide celebration for this toy company which has become an American Icon.