Brand Film | Recreational Boating Industry
The goal of this brand film was to provide audiences with a glimpse of the carefree lifestyle that’s possible when you own a Bayliner.
This boating video production was shot entirely on RED. As we are today, our film crews were at the forefront of technology in 2011, enabling us to capture stunning slow motion imagery at 4K for added drama and emotion. A variety of camera setups were used including handheld rigs, a photo boat mounted gyro-stabilized platform, and a waterproof camera housing to capture the excitement from water-level. Exceptional cinematography, editing, color grading, and music all came together to produce this engaging film worthy of representing the Bayliner brand.
- Lighting & Grip
- Color Grading
- Music Sourcing
- Sound Design
“So Worth It!”
(60 Second Spot)
The mission we were tasked with for this boating video production was to create a commercial that inspires audiences to go boating and to offer a glimpse into why owning a Bayliner is “So Worth It!”
A lot goes into making a boating video production of this size and complexity. It takes favorable weather. A passionate client. A dedicated film crew. Experienced boat captains. A large cast of talent. And it takes great communication. Most importantly, it takes a lot of laughs, positive energy, and fun!
Behind The Scenes | Boating Video Production
Take a sneak peek at our film crew in action.
Richter Studios receives my highest praise as industry visionaries.
“For over a decade, I led marketing for the most successful brands in recreational boating. Many of my most ambitious — and fulfilling — boating video productions I have been in collaboration with Richter Studios. Their passion for the craft and early adoption of technology mean they constantly push creative boundaries. Richter Studios receives my highest praise as industry visionaries, savvy business partners, and fundamentally great people.”