One of the most compelling video styles is Animation. This is a good choice if you want to illustrate a process and convey information in a unique, succinct way.
Animated videos can take many forms. The most common type of animations we create are process-driven, where great care must be taken to simplify the explanation for a company’s offerings. Another popular modern form of animation is one that involves hand drawn treatments, which is typically known as a Whiteboard Animation. Other treatments which have resonated with viewers are Kinetic Text Animations, where every word that is spoken is also seen animated onscreen. And then there are animations which are completely custom, like this Comic-Book Treatment, or this unique Photo-Based Animation or this sophisticated Composite Animation which features flames, sparks and explosions.
A vast majority of our video projects are actually hybrid in nature. These are videos that are driven in part by custom footage shot by our crew and supplemented with select animations. Many corporate videos following this format, like the video we created for this Insurance Provider. We also have created a variety of Webisodes that also are hybrids.